Fashion Consumption of Naturally Dyed Products: A Cross- Cultural Study of the Consumption of Blue-Dyed Apparel Between China and Japan

Simple item record

Full item record

dc.contributor.authorXue, Xing
dc.contributor.authorLi, Li
dc.contributor.organizationUniversity of Angers Joint Institute at Ningbo, Ningbo University, Ningbo, Zhejiang, China
dc.contributor.organizationCollege of fashion and design, Donghua University, Shanghai, China
dc.date.accessioned2025-05-07T14:03:40Z
dc.date.available2025-05-07T14:03:40Z
dc.date.issued2023-04-19
dc.description.abstractTo compare the different motivation, intention and behaviour between Chinese and Japanese consumers in naturally dyed fashion consumption we collected 301 Chinese samples and 302 Japanese samples and used a structural equation model (SEM) to analyse the consumption behaviour of naturally dyed apparel based on the planned behaviour theory (TPB) and cross-cultural sustainable consumption framework (CCSC). The results indicate that attitude, social norms and perceived behaviour control (PBC) impact naturally dyed fashion consumption intention and behaviour. Among these relations, intention has a controlling influence on the relationship between subjective factors and actual consumption behaviour. PBC directly affects consumer behaviour. Moreover, the belief system and material source have a significant influence on all TPB constructs, wherein material source has more influence. Comparing China and Japan, attitude has a stronger impact on intention for Chinese than Japanese, but PBC influences Japanese intention more. Theoretically, this paper analyses the factors forming the difference in the strength of the TPB model from a cross-cultural perspective. The differences in Chinese and Japanese consumption behaviours also offer practical insights for the industrial development of natural dyeing.en
dc.identifier.citationXue X, Li L. Fashion Consumption of Naturally Dyed Products: A Cross-Cultural Study of the Consumption of Blue-Dyed Apparel Between China and Japan. Fibres & Textiles in Eastern Europe. Sciendo, 2023;31}(1): 52-65. https://doi.org/10.2478/ftee-2023-0006
dc.identifier.doi10.2478/ftee-2023-0006
dc.identifier.issn1230-3666
dc.identifier.issn2300-7354
dc.identifier.urihttps://open.icm.edu.pl/handle/123456789/25822
dc.language.isoen
dc.publisherSciendo
dc.relation.ispartofseries31; 1
dc.rightsUznanie autorstwa-Użycie niekomercyjne-Bez utworów zależnych 3.0 Unporteden
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/3.0/
dc.sourceFIBRES & TEXTILES in Eastern Europe
dc.subjectnaturally dyed fashion consumptionen
dc.subjecttheory of planned behaviouren
dc.subjectcross-cultural researchen
dc.subjectmaterial sourceen
dc.subjectbelief systemen
dc.titleFashion Consumption of Naturally Dyed Products: A Cross- Cultural Study of the Consumption of Blue-Dyed Apparel Between China and Japanen
dc.typearticle
dc.type.versionpublishedVersion
Files for this record
Original bundle
Now showing 1 - 1 of 1
Name: Fashion-Consumption-of-Naturally-Dyed-Products-A-CrossCultural-Study-of-the-Consumption-of-BlueDyed-Apparel-Between-China-and-Japan.pdf
Size: 647.8 KB
Format: Adobe Portable Document Format
Description:
Download
License files
Name: license_rdf
Size: 899 B
Format: RDF serialized in XML
Description:
Download
Belongs to collection
Artykuły / Articles