Measurement of Customer Satisfaction with the Example of the Enterprise X

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dc.contributor.authorSzałański, Dawid
dc.contributor.authorDziuba, Szymon
dc.contributor.organizationUniwersytet Ekonomiczny we Wrocławiuen
dc.date.accessioned2019-08-13T12:13:00Z
dc.date.available2019-08-13T12:13:00Z
dc.date.issued2017
dc.description.abstractTechnological advances are driving modifications in customer expectations. In the second half of the 20th century, the focus started to be shifted more towards customer satisfaction from the standpoint of the benefits offered to the organization. Nowadays, with the development of market economy and increasing competitiveness of enterprises, customer satisfaction is in the foreground of manufacturing and providing services. Development of adequate relations with customers leads to the achievement of maximal profits whereas satisfied customers are becoming more attached to products and services of the enterprise. Enterprise awareness of the fact that customer satisfaction represents a measure of the organization's success is also important. Therefore, the aim of this study was to examine customer satisfaction in the enterprise X. A questionnaire was designed to achieve this aim, whereas its interpretation was based on the indices from the area of calculation of synthetic methods of quality management.en
dc.identifier.citationSzałański, D., & Dziuba, S. (2017). Measurement of Customer Satisfaction with the Example of the Enterprise X. W: J. Selejdak & D. Klimecka-Tatar (Red.), Techniczne i materialne aspekty bezpieczeństwa (ss. 114–127). Oficyna Wydawnicza Stowarzyszenia Menedżerów Jakości i Produkcji.en
dc.identifier.isbn978-836-3978-68-3
dc.identifier.urihttps://open.icm.edu.pl/handle/123456789/17167
dc.language.isoen
dc.publisherOficyna Wydawnicza Stowarzyszenia Menedżerów Jakości i Produkcjien
dc.rightsUznanie autorstwa-Użycie niekomercyjne-Na tych samych warunkach 3.0 Polska*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-sa/3.0/pl/*
dc.subjectcustomer satisfactionen
dc.subjectqualityen
dc.subjectquestionnaireen
dc.titleMeasurement of Customer Satisfaction with the Example of the Enterprise Xen
dc.typearticleen
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