Corporate Community Involvement - Agency Perspective
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Kwiecinska_Corporate_Community_Involvement_Agency_Perspective_2012.pdf (4.72 MB)
Authors
Date
2012
Journal Title
Journal ISSN
Volume Title
Publisher
Foundation of the Cracow University of Economics
Abstract
The article's aim is to set the theoretical and empirical ground for application of companies' social action. Various form in which companies achieve their social goals will be analyzed, along with the institutions that are responsible for the execution of these goals as well as pros and cons of particular solutions. One of those forms are corporate fundations. Their growing number in recent years my be related to the common a knowledgment of the roIe that companies play in the process of social changes. The reation of corporate foundation is an expression of the companies' strategic approach to social and philanthropiec actions and giving them an institustional framework that should contribute to the company's success.
Description
Tytuł projektu:
Fundacja korporacyjna jako narzędzie realizacji celów społecznych przedsiębiorstwa.
Keywords
Citation
Kwiecińska M., 2012, Corporate community involvement-agency perspective, [in:] Malina A., Oczkowska R., Rojek T. (eds.), Knowledge-economy-society. Dilemmas of the contemporary management, Part IV, Foundation of the Cracow University of Economics.